Not a plastic bag.
The Jil Sander Market bag has become a crazy sensation in the fashion world. When I first started spotting it on street style blogs I wondered what would ever cause someone to buy it… surely it’s just an orange plastic bag, right? I can pop down to Sainsburys and get the exact same thing.* It wasn’t until I saw it in person, felt how heavy the plastic was, saw how it hung so perfectly off Jackie’s arm that I realized why this bag has become such a huge hit. It encapsulates everything that is right about Spring Summer 2011. Minimal, bright, understated, and just a little bit ironic. The Jil Sander SS 2011 collection (filled with simple white round neck t-shirts and floor skimming skirts in hot pinks) was the best show of the season. It was the most revolutionary and the most inspiring.
Is paying £90 to have a bit of that phenomenon silly if it comes in the form of a bag that could be mistaken for one you’d get at the grocery store?
* Okay, maybe not the exact same thing if it’s covered in ‘Sainsburys’ logos.
I love the punch of color!
The more photos I see, the more I want one too!
I want that bag but in floral print
you want everything in floral print! xx
i want that too. or a more budget friendly version- like the one coming this season from h&m
xx
yes! i’ve seen that one somewhere… definitely completely inspired* by this one and a good price… i think they are less than 20 quid. xx
*and by inspired i mean ripped off.
i like it! it’s quite simple, but i like the color and if it’s from Jil Sander…
xx
I guess I need to see it in real life too then!
Of course that isn’t a normal bag, is too much pretty
Gah Jackie has the best of everythingnngng…. I’m so gonna go to a fabric shop and making myself a few of those bags. If you’re nice I might give you oneeee oh who am I kidding :’(
Do ittttt… let’s do a diy swap. You make me one of these and I’ll make you… errrr…. (?(&@)…. I’ll make you… a cookie? Fair swap? xx
really gorgeous colour but to me a regular run of the mill coloured bag, it only has the hype because it has the designer name behind it, otherwise there wouldn’t be as much fuss. It’s not even like it has a form or design it could easily be a fancy bin liner.
I’ve liked the Jil Sander Market bag ever since I first saw it – I really like the minimalist block colouring!
It really reminds me of my baggu – which I love! http://baggubag.com/#Shop
xx Vanessa
Ah, that is so funny! You’re right, the shape is so similar! xx
Whaaaaaat? I love my fancy bin liner! TBH I know it is slightly ridiculous, but fashion has and ALWAYS will be until the end of time
Agreed my love! And that is exactly what makes it such fun. xx
that bag is worth it! it’s so fun, and you could use it for so many different occasions. ‘it’ bags are fun because even when new ones come along, it’s a nostalgia item you remember